Skip to main content
All CollectionsProgramsAsset Guides
Creative Image Asset Guide

Creative Image Asset Guide

Updated over a month ago

All images should be in .jpg or .png format and their size must not exceed 3МВ. You can use any online image compressor to reduce file size.


Recommended Image Size: This is not the actual size of the container — it has the same aspect ratio as the container, but takes into account higher PPI to maximize quality.


Aspect Ratio: This is either certain or flexible. Certain means you have to upload an image of exact proportions. If an image’s aspect ratio doesn’t match the container’s aspect ratio, it will either be cropped or the empty space will be filled with a background color. Flexible means you can ignore the recommended image size.


Container Behavior: This determines the vertical and horizontal behavior in relation to your browser window. Fill means the entire available width or height is filled, with the other axis scaling proportionally. If we've included a min/max parameter, that means resizing will stop once the limit has been reached. Fixed means the image size doesn’t change, though it may crop or appear as your browser window increases/decreases.


Absolute position: This means that the image doesn’t push/pull surrounding content when resized.

Refer A Friend Images

Asset

Actual (Container) Size
(width x height)

Recommended Image Size
(width x height)

Container Aspect Ratio
(relative to uploaded image)

Container Behavior
(horizontal / vertical)

Constraints

Location

Company Logo

150 px wide (configurable)

450 px width

flexible

fixed (absolute position)

top, left (configurable)

My Account

Overview - Company Details

Company Icon

16 x 16 px

96 x 96 px

certain

determined by browser

determined by browser

My Account

Overview - Company Details

Microsite Banner Image for Desktop

1400 px wide

2800 x 800 px

flexible

fill horizontal

top, center

Advocate - Microsite

Friend - Microsite

Microsite Banner Image for Mobile

480 px wide

1080 x 900 px

flexible

fill horizontal

--

Advocate - Microsite

Friend - Microsite

Share Experience Vertical Image for Desktop

395 x 650 px

790 x 1300 px

certain

fixed

--

Advocate - Share Experience

Share Experience Horizontal Image for Mobile

360 x 220 px

1080 x 660 px

flexible

fill horizontal

--

Advocate - Share Experience

Friend Landing Experience Vertical Image for Desktop

395 x 650 px

790 x 1300 px

certain

fixed

--

Friend - Friend Landing Experience

Friend Landing Experience Horizontal Image for Mobile

360 x 220 px

1080 x 660 px

flexible

fill horizontal

--

Friend - Friend Landing Experience

Social Share Image

600 x 315 px

1200 x 630 px

determined by social channel

determined by social channel

determined by social channel

Overview - Sharing

Social Share Image for WhatsApp

600 x 315 px

1200 x 630 px

determined by social channel

determined by social channel

determined by social channel

Overview - Sharing

Social Share Image for Pinterest

300 x 300 / 300 x 450 px

1000 x 1000 / 1000 x 1500 px

determined by social channel

determined by social channel

determined by social channel

Overview - Sharing

Email Banner Image

600 px wide

1200 x 700 px

flexible

fill horizontal: max width 600 px

--

Overview - Emails

Email Preview Image

480 x 123 px

1076 x 276 px

certain

determined by mail agent

determined by mail agent

Reward Emails

Gift Card Reward Email

650 x 150 px

1300 x 300 px

determined by our partners

determined by our partners

determined by our partners

--

CTA Image When Used as Tile

400 x 200 px

800 x 400 px

flexible

fill horizontal: max width 400 px

(configurable)

top, left

Marketing

CTA Icon Image When Used as Button

18 px height

72 px height

flexible

fixed (configurable height)

--

Marketing

Overlay Side Image on Maximized View

125 x 300 px

250 x 600 px

flexible

fixed horizontal (scales popup according to container height)

center, right

(configurable)

Marketing - Overlay

Read about asset guides for specific programs here:

Did this answer your question?